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Sunday, May 17, 2009

What is professional management? Does the management of your organisation or an organisation you are familiar with.

What is professional management? Does the management of your organisation or an organisation you are familiar with fit into the criteria of professional management? Discuss how would you promote professionalism in you organisation. Briefly describe the organisation you are referring to.

Ans. Yes, in our organisation professional management concepts are applied because we have various Responsibilities towards society and consumers. I am refereeing the organisation kwon ICICI bank ltd. Which is a good example professional management.
• Business & managers operating than should consider the social implications of their decision.
• The business decision must be beneficial to both the company & the society.
• Business has received its charter from society and hence it must respond to it. It must understand the changing needs of business and public as well.
• Improvement in social environment benefits both the society and the businesses. Society is benefited by the better neighborhood and employment, business is benefited work force and consumer of product and services.
• Social involvement in business has negative impact on regulations and intervention. It imparts more freedom and flexibility in business decision making.
• Businesses have the required infrastructure so they must contribute towards society by helping, conducting healthcare, development and awareness camps.
• Social involvement in the business in terms of investment is backed by the interest of the profits. Business must ensure that the society gets ample return on their investments in businesses.
• Business must ensure that society does not become spoiled by the garbages and industrial waster. Means of recycling should be implemented for better production. This is beneficial for businesses as well because they get their ample production at reduced costs.
• Social involvement creates a favorable image for business and it attracts more customers. Business is responsible to create a favorable image in society.
• Business is responsible for solving the problems and seeks the society help in eliminating and creating awareness for the dreadful problems.
• Since business has resources it can utilise them for the benefit of society that is the main cause of its existence and profit.
• Surveys must be conducted to identify the requirements, expectations of the society from them and adequate measures must be taken up so that they involve the societal development.

Responsibilities towards customers:
• To ensure that the customer gets a good return for the amount they spend.
• To ensure that the quality and quantity of the goods is maintained.
• Upgradation of the articles to meet the arising demands and keep the product as per the national and international standards.
• Satisfy the needs of customer by offering products of the ultimate values.
• To ensure that sales and services are of quality value for the customers.
• To hear the grievances of the customer and take suitable steps of recovery.
• To offer reliable and durable goods at competitive prices.
• Affiliation to international quality standards ensure the quality and quantity measures.
• To check that customers are not cheated by look-a-like brands.
• To take steps towards offering complete discounted efforts of maintaining standards.
• Promotion of products on basis of real benefits.
• To maintain the level of stocks such that the shortages do not occur.
• To respond to the grievances and upgrade the products as desired according to the requirements.
• To provide adequate profits to the dealers so that they do not indulge in the wrong practices.

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